New Aston Martin Vanquish 2013, design story present by Marek Reichman
New Aston Martin Vanquish 2013, design story present by Marek Reichman (Design Director)
PRESS INFO:Aston Martin Vanquish: Design
The design team at the company's global HQ in Gaydon, Warwickshire, is led by Design Director Marek Reichman and, together, they have developed an unmistakable visual interpretation of the brand's ethos.
With the exception of the now sold-out One-77 supercar, and limited edition V12 Zagato, the new Vanquish sits atop Aston Martin's model range. Understandably, therefore, it boasts design language derived from the One-77 such as the elegant and flowing waistline, elongated side strakes, curvaceous, taut, form and LED light blade rear clusters, as well as entirely new design ideas such as the remarkable rear Aero Duct. Blending the aggressive lines of the One-77 with the elegant shape of the DB9 and Rapide, the new Vanquish sets the visual standard for today's luxury GT cars.
It has amplified gestures -- in the form of bonnet vents, side strakes and a sculpted roof -- that accentuate the car's extra performance and edgier character. The car has a more assertive stance, yet is not overtly aggressive.
Just as with the exterior, the design team were tasked with redesigning the Vanquish's interior to give it a more complete and high quality finish. The result is an all-new interior that is more roomy, comfortable and luxurious than ever.
Again drawing inspiration from the One-77, the design team have emulated the flowing lines, quality and craftsmanship while introducing significant refinements over DBS to improve ergonomics and usability.
Showcasing the vast selection of materials and finishes that are now available on the Vanquish, the interior trim is available in a wide range of materials including fine Bridge of Weir Luxmil Leather, Semi-Aniline Leather and Alcantara, all expertly hand-stitched by some of the world's most experienced craftspeople.
Elsewhere inside, the new instrument panel is a refinement of the One-77's, with new detailing and improved ergonomics.
The new design is sleeker with a more elegant finish to complement the rest of the interior. It features new elements that convey a powerful and assertive attitude, and a new Driver Information Module (DIM) that the Vanquish shares with the One-77. The new DIM retains the classic Aston Martin style, but with a more futuristic typeface. The digital displays have been revised following feedback from existing owners, now permanently showing a digital speedo and a trip computer, which details the remaining range and the odometer.
Perhaps one of the most striking new interior design elements, though, is the new centre stack with refinements providing a more elegant form that is also more intuitive and accessible for both driver and front seat passenger.
A direct descendent of the One-77 centre stack, the Vanquish set-up retains familiar elements such as the ECU engine start button and gear selection buttons, while introducing a new infotainment system and a significantly more user-friendly design.
The facia trim now stretches down the whole centre stack and is manufactured from a single piece of material, giving a uniform finish with, obviously, no panel gaps.
The user interface has been completely redesigned, with a more user-friendly and ergonomic layout as well as technological updates that make it one of the most advanced in-car systems available.
Aston Martin's trademark glass starter module and gear mode selection buttons have been retained while all-new capacitive glass buttons with illumination and haptic feedback have been introduced for the rest of the centre stack's switchgear.
Haptic feedback is more commonly found in touch-screen mobile phones and Aston Martin becomes among the first significant luxury car manufacturers in the world to use the technology in a series production model.
Importantly, of course, the new car has more space both for occupants, and their belongings in the cabin. In fact the interior of the Vanquish has 140% more storage space than the DBS. The cubby box has been redesigned with a stylish armrest lid and now offers more than three litres of storage space and an integrated USB and AC point for portable devices.
There is further storage space at the base of the centre stack, with more than two litres of storage, generously sized cupholders and a mobile phone holder, as well as additional USB and AC points. Other storage spaces are dotted handily around the car, too, with more than three litres in the door bins and seat pouches alone.
Occupant space grows in all axes versus DBS with, in essence, the interior 'pushed' outward. Legroom is up 37 mm, shoulder room grows 25 mm, elbow room extends by 87 mm while knee room is boosted by 50 mm. All this, as the dash surface is moved forward 20 mm, too.
The Vanquish is available with either 2+0 or 2+2 seating configurations.
PRESS INFO:Aston Martin Vanquish: Design
The design team at the company's global HQ in Gaydon, Warwickshire, is led by Design Director Marek Reichman and, together, they have developed an unmistakable visual interpretation of the brand's ethos.
With the exception of the now sold-out One-77 supercar, and limited edition V12 Zagato, the new Vanquish sits atop Aston Martin's model range. Understandably, therefore, it boasts design language derived from the One-77 such as the elegant and flowing waistline, elongated side strakes, curvaceous, taut, form and LED light blade rear clusters, as well as entirely new design ideas such as the remarkable rear Aero Duct. Blending the aggressive lines of the One-77 with the elegant shape of the DB9 and Rapide, the new Vanquish sets the visual standard for today's luxury GT cars.
It has amplified gestures -- in the form of bonnet vents, side strakes and a sculpted roof -- that accentuate the car's extra performance and edgier character. The car has a more assertive stance, yet is not overtly aggressive.
Just as with the exterior, the design team were tasked with redesigning the Vanquish's interior to give it a more complete and high quality finish. The result is an all-new interior that is more roomy, comfortable and luxurious than ever.
Again drawing inspiration from the One-77, the design team have emulated the flowing lines, quality and craftsmanship while introducing significant refinements over DBS to improve ergonomics and usability.
Showcasing the vast selection of materials and finishes that are now available on the Vanquish, the interior trim is available in a wide range of materials including fine Bridge of Weir Luxmil Leather, Semi-Aniline Leather and Alcantara, all expertly hand-stitched by some of the world's most experienced craftspeople.
Elsewhere inside, the new instrument panel is a refinement of the One-77's, with new detailing and improved ergonomics.
The new design is sleeker with a more elegant finish to complement the rest of the interior. It features new elements that convey a powerful and assertive attitude, and a new Driver Information Module (DIM) that the Vanquish shares with the One-77. The new DIM retains the classic Aston Martin style, but with a more futuristic typeface. The digital displays have been revised following feedback from existing owners, now permanently showing a digital speedo and a trip computer, which details the remaining range and the odometer.
Perhaps one of the most striking new interior design elements, though, is the new centre stack with refinements providing a more elegant form that is also more intuitive and accessible for both driver and front seat passenger.
A direct descendent of the One-77 centre stack, the Vanquish set-up retains familiar elements such as the ECU engine start button and gear selection buttons, while introducing a new infotainment system and a significantly more user-friendly design.
The facia trim now stretches down the whole centre stack and is manufactured from a single piece of material, giving a uniform finish with, obviously, no panel gaps.
The user interface has been completely redesigned, with a more user-friendly and ergonomic layout as well as technological updates that make it one of the most advanced in-car systems available.
Aston Martin's trademark glass starter module and gear mode selection buttons have been retained while all-new capacitive glass buttons with illumination and haptic feedback have been introduced for the rest of the centre stack's switchgear.
Haptic feedback is more commonly found in touch-screen mobile phones and Aston Martin becomes among the first significant luxury car manufacturers in the world to use the technology in a series production model.
Importantly, of course, the new car has more space both for occupants, and their belongings in the cabin. In fact the interior of the Vanquish has 140% more storage space than the DBS. The cubby box has been redesigned with a stylish armrest lid and now offers more than three litres of storage space and an integrated USB and AC point for portable devices.
There is further storage space at the base of the centre stack, with more than two litres of storage, generously sized cupholders and a mobile phone holder, as well as additional USB and AC points. Other storage spaces are dotted handily around the car, too, with more than three litres in the door bins and seat pouches alone.
Occupant space grows in all axes versus DBS with, in essence, the interior 'pushed' outward. Legroom is up 37 mm, shoulder room grows 25 mm, elbow room extends by 87 mm while knee room is boosted by 50 mm. All this, as the dash surface is moved forward 20 mm, too.
The Vanquish is available with either 2+0 or 2+2 seating configurations.
Comments
Next Media
Related Media
More from this user